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Category: Product Management

How Exaggerated Constraints can help bring disruptive innovation?

In building products we often come across constraints. Whether it is technical constraint, a business constraint, a statutory constraint or financial constraint, it impedes our activity. It is often these constraints that leads to innovation. When the vision is sacrosanct, Read more…


Beyond Idly, Dosa and Filter Coffee

What is a Darshini? First things First – “A Darshini is a simple restaurant offering: fast service, clean and high quality food at low prices, limited free space, and four/three tables with no seats and no waiters. In Darshinis, the Read more…


A Goliath called Excel

I chanced upon the marketplace button on Facebook app today. It was unveiled in India only this week. Like every product manager, instead of “experiencing” the benefits of the new feature, I was more curious about the proposition, the design, Read more…


Olfaction in Marketing Communication

A few days back, I was greeted with a pleasant fragrance at the door as I came home from my morning walk. I grabbed the newspaper lying in front of the door and went inside. I sat down to read Read more…


One exercise every agile team must do

Back in 2007, one Friday afternoon, my manager called me in to his office, just as I was about to call it a week. He had just returned from a certification course that he was participating for a week. He Read more…


Batting in the Foreign Pitch?

As product management is gaining ground in India, we are witnessing newer challenges than what we had a decade back. Glocal, Global Village, Multi-site sounds awesome isn’t it? Yes, but the product managers will know that it takes a lot Read more…


Zig Zigler

Today I learnt a very important lesson. Its actually Sales guru, Zig Zigler’s wisdom. His concept says when you encounter a bad treatment while trying to make a sale, instead of treating it as an experience, treat it as an Read more…


The Power of being “LIVE”

After every project, every big milestone, we learn a lot of best practices that can change the way we work. One of the biggest challenge in adopting these best practices is consistency. Although, these are “best practices”, they often end up Read more…


Vertical feature teams in agile

Very enthusiastically, we embraced the vertical feature team concept. It made real sense to have the developers and testers to be in the same team. After two iterations, we observed some pros ane cons of it. We witnessed an unprecedented Read more…